(Photo via Flickr user wallyg)
Campbell’s Soup has become a staple in grocery stores and kitchens all over the world, but it is more than an affordable and iconic food product. Located just across the Delaware River on the Camden Waterfront, Campbell Soup Company is one largest corporations in the Philadelphia region and also one of its best corporate citizens – at least relative to other corporations of its size.
The company was recognized in The Civic 50, a national survey that looks at outstanding examples of corporations giving back to the communities where they are located. The survey was created in 2012 by the National Conference on Citizenship (NCoC), Points of Light, and Bloomberg.
Campbell’s ranked in the “Fostering Civic Culture” and “Business Integration” categories. It also ranked No. 1 in the “Best in Consumer Staples Industry” and “Best of Mid-Cap Market.”
The company’s model of corporate social responsibility (CSR) includes programs for both its customers and its neighboring communities. Customer-focused programs tend to be more broadly applicable, such as health education initiatives or creative ways to provide resources through its products. The “Labels for Education” program, for example, allows customers to save labels from Campbell’s products to give to their schools, which the school can then redeem for school supplies.
Campbell’s community-based initiatives are much more targeted to the company’s hometown, Camden, N.J. In 2011, the company launched “Campbell Healthy Communities,” which aims to increase access to fresh foods and to safe places to play, exercise and walk in Camden. It also wants to develop avenues for nutrition education and to create buy-in for these goals in the community.
Another initiative, which Generocity covered last year, uses undersized or slightly blemished peaches that would have gone to the landfill to produce a salsa product. Revenue from the salsa is channeled into the Food Bank of South Jersey.
From our Partners
For more information about Campbell’s programs, check our their webpage designated to social responsibility.-30-
From our Partners
Using tech to meet food pantry needs in Philly’s Northeast
During COVID-19, underserved communities in Philly rely on tech to connect
‘An Act of Thanks,’ North Philly community celebrates a win against gentrification
Inscripción Doble en Congreso: Lo que trae el futuro
Changing metrics for impact
Nonprofit AF: How progressives’ addiction to overthinking is sabotaging our work
She Can Win establishes giving circle to support Black woman-led orgs grappling with COVID-19
Dual Enrollment at Congreso: Where does it go from here?
Public Health Management Corporation
Regional Manager, Healthcare and Emergency Management (NW and Central Pa.)Apply Now
Sign-up for daily news updates from Generocity