Sustainable outdoor retailer and OG Philly social enterprise United By Blue (UBB) hit a major milestone recently: The company has removed one million pounds of trash from national waterways.
Actually, 1,015,862 pounds, to be precise; nearly half of that total was removed from an illegal dump site in Kittanning, Pa., in late 2016. It’s a big deal for the Old City company, which has been organizing regular cleanups since its founding in 2010.
“When I first started at United By Blue three years ago, one million pounds wasn’t even in the five-year plan,” said Head of Cleanups Kelly Offner in a statement. “We couldn’t have reached this milestone without the tremendous amount of support we’ve received from the community, our volunteers, and our public and private partners.
The cleanups might seem a peripheral or complementary feature to the company’s mission considering they’re dependent on volunteer turnout, but the actual amount of trash removed during those cleanups is an important metric for UBB’s mission: For every item sold, the retailer promises to remove one pound of trash from national waterways.
Back in 2015, we asked UBB’s investors at Investors’ Circle what would happen if the company sold a million items in a year. “That’s a great problem for us to have,” impact investor John Moore told us at the time.
As of now, UBB is yet to sell a million items, which means this milestone puts more pressure on UBB’s sales team than it does its cleanup efforts. And with over a dozen cleanups planned for the next month alone, that pressure will only continue to mount.
We’ll look forward to an infographic like the one below once UBB hits the two million pound mark.
From our Partners
From our Partners
Climate change at the forefront of the 2019 SustainPHL Awards
A resource for those transitioning professionally and personally, Career Wardrobe opens a second Delco site
The Rooster, the social enterprise eatery on Sansom Street, is set to close this week
PA Humanities Council helps communities reclaim their stories
Knight Foundation releases report assessing Civic Commons efforts in 5 cities, including Philly
In conversation with Bill Golderer: On changes at Philly’s United Way, his new hires and the bat signal
The radical act of thinking globally — at home
Nonprofits and startups can win up to $360K at the WeWork Creator Awards
Sign-up for daily news updates from Generocity