Philly's new text-to-give campaign is more nuanced than you think - Generocity Philly


Jun. 20, 2017 3:33 pm

Philly’s new text-to-give campaign is more nuanced than you think

The city's Office of Supportive Housing is challenging homelessness organizations to think big.

The power of the internet.

(Photo by Julie Zeglen)

The city’s Office of Supportive Housing issued a rather modern challenge to Philadelphians last week: Instead of giving your change to panhandlers, text $5 to the city.

Several news outlets reported on the initiative, which the city framed as a means of directing funding to essential human services and away from the street drug trade.

But there’s another step, according to OHS spokesperson Joel Avery.

The fundraising goal is $25,000, to be matched by $25,000 OHS has already pledged via the Mayor’s Fund to End Homelessness. Once that amount is reached, a request for proposals will go out asking local homelessness organizations (in OHS’s network or otherwise) for their “brightest and most innovative ways to tackle panhandling,” Avery said.

That means the creation of new programs or the expansion of existing ones that are working.

There’s no set timeline for when the RFP will go out, as it depends on how quickly Philadelphians step up and donate — “the sooner, the better.” Things are off to a modest start: Within the first three days of the campaign’s launch, 133 people had each donated $5, according to Avery.

To donate, text “Share” to 80077.




From our Partners

Memorial Day: 8 ways veterans are particularly vulnerable to the coronavirus

What does Friday the 13th have to do with homelessness?

Notes from a horror movie marathon in a homeless shelter


Generocity Philly

¿Cómo preparamos a estudiantes sin ninguna historia familiar de educación universitaria?

Philadelphia, PA

Episcopal Community Services

Digital Marketing Manager

Apply Now
Philadelphia (currently remote)

Big Brothers Big Sisters Independence

Human Resources Director

Apply Now

Urban Technology Project

AmeriCorps Digital Service Fellow

Apply Now

What COVID-19 tells us about shelter — and housing

How Bethesda Project’s Church Shelter Program is responding to COVID-19

Philadelphia’s poverty problem is bigger than you ever imagined


Generocity Philly

How do we prepare first-generation graduates for college?


Heifer International

Director of Philanthropy, Mid-Atlantic Region

Apply Now

Public Health Management Corporation

Special Education Teacher

Apply Now

Public Health Management Corporation


Apply Now

Sign-up for daily news updates from Generocity