Philly is pushing the city's diversity and 'livability' in its Amazon bid - Generocity Philly


Oct. 18, 2017 11:00 am

Philly is pushing the city’s diversity and ‘livability’ in its Amazon bid

A new video series features familiar faces such as Mogulette's Brigitte Daniel and PiperWai's Jess Edelstein sharing why the corporation should land its second headquarters here.

PiperWai cofounder Jess Edelstein in the 'livability' video.

(Screenshot via Vimeo)

Seen that #PhillyDelivers hashtag floating around the internet?

That’s part of the city’s multifaceted proposal to convince Amazon to plop its second world headquarters here — and bring with it international prestige, $5 billion and 50,000 jobs.

Part of the marketing package is a three-part video series on the city’s logistical benefits, its deep talent pool and its livability.

“Our value add is our diversity,” said Mogulette founder Brigitte Daniel in the talent video. “We are a minority-majority city. Every neighborhood, every person, every ethnicity, every experience, every journey adds to the value that we have as a city. … That’s what’s gonna make Amazon know they chose the right place to build their new global future.”

In the livability video, released today, familiar faces such as PiperWai cofounder Jess Edelstein, Bicycle Coalition of Greater Philadelphia’s Randy LoBasso and Figure 8 Thinking principal Natalie Nixon pop up to share what they think is great about Philly.

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Our sister site Philly has all of the latest details on the push — but be sure to check out Generocity columnist Tivoni Devor’s argument for why Amazon would be as lucky to win Philly as we would it.


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