Valerie Johnson, Author at Generocity Philly

Valerie Johnson

Valerie Johnson, MBA, CFRE, joined Pathways to Housing PA as director of institutional advancement in 2018. Prior to that, Valerie also worked as a fundraiser for Council for Relationships, Valley Youth House and the American Association for Cancer Research. A member of the Association of Fundraising Professionals since 2012, Valerie now serves on its board of directors and co-chairs the program committee. Valerie studied marketing at Drexel University and is finally starting to come to terms with the fact that she's going to have to stop calling herself a young professional soon.

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Admin vs programs: It doesn’t have to be a nonprofit throwdown column

Apr. 1, 2020 8:33 am

Admin vs programs: It doesn’t have to be a nonprofit throwdown

"Over the years I’ve made a lot of friends on the program side, and I’ve been fortunate that they share with me their thoughts on how [my] decisions affect them," says columnist Valerie Johnson.
Guess what? 51% of fundraising pros want to leave their jobs by 2021 column

Mar. 12, 2020 8:02 am

Guess what? 51% of fundraising pros want to leave their jobs by 2021

"We have to develop the next generation of fundraisers — and fast," says columnist Valerie Johnson.
Let’s be real, sometimes getting four rooms painted by a group of volunteers can cost more than help column

Jan. 31, 2020 8:55 am

Let’s be real, sometimes getting four rooms painted by a group of volunteers can cost more than help

"The time, effort, and materials that go into coordinating a successful volunteer day that is meaningful for the volunteers has tangible value," says columnist Valerie Johnson. 
In marathons, as in professional life, it helps to have a challenging goal column

Jan. 14, 2020 8:33 am

In marathons, as in professional life, it helps to have a challenging goal

Feeling uninspired or unfulfilled at work? Perhaps it’s because you're not working towards a goal that pushes you out of your comfort zone, says columnist Valerie Johnson.
Pro-tip: If your pitch is patronizing, you’re gonna strike out column

Dec. 10, 2019 7:43 am

Pro-tip: If your pitch is patronizing, you’re gonna strike out

Columnist Valerie Johnson has some words for those who discount the expertise of the women professionals they're selling to. And those who have to have the last word.
Hey, nonprofit pros —watch your language column

Oct. 9, 2019 8:09 am

Hey, nonprofit pros —watch your language

Your job, as a leader, is to inspire and motivate — not to add to the stigma that your clients face, says columnist Valerie Johnson.
Dear funders, here are 6 things you could do better. Sincerely, your applicants column

Sep. 24, 2019 8:12 am

Dear funders, here are 6 things you could do better. Sincerely, your applicants

Some funders — locally and nationally — are making a sincere effort to update their processes, says columnist Valerie Johnson. But, in her experience, they’re in the minority.
#ProTip: Stop saying you want to give back column

Aug. 13, 2019 1:12 pm

#ProTip: Stop saying you want to give back

No cookie for you if you utter that line during an interview, says columnist Valerie Johnson. Here's why.
These 5 aspects make a good workplace — and they all point to leadership column

Jul. 24, 2019 8:44 am

These 5 aspects make a good workplace — and they all point to leadership

Columnist Valerie Johnson says, "It’s true that people leave bosses, not jobs. And often, they’re leaving a boss that didn’t share their values."

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