(Photo via facebook.com/QuakerCityCoffee)
Quaker City Coffee Company is getting on the global stage tonight.
The Center City-based, profit-sharing coffee roaster that makes it a point to hire returning citizens hopes to be a finalist in the global finals of WeWork’s Creator Awards, a pitch competition for “creators” with some serious cash on the line.
Let’s back up: In early 2017, the coworking company put out an international call for entrants. It reportedly received thousands of applications, narrowed those down to hundreds of regional finalists and distributed millions of dollars to winners — including Quaker City.
“Last year we competed in the regional WeWork Creator Awards down in DC and received a $75,000 grant to help start up our efforts in Philadelphia,” wrote marketing head Erin Dwyer in an email. “From that event we stayed close to the WeWork community and catered events, held events and met with other startups in the region.”
That familiarity paid off: Quaker City was invited back to the global version of the Creator Awards as a semifinalist, which means its cofounders are in the running to snag the last spot in the competition.
From our Partners
Quaker City Coffee brings it’s fight against mass incarceration/recidivism to the @wework #CreatorAwards. Help us go even further by voting for QCC to become the 8th finalist. Watch the livestream here: https://t.co/Fe7a4X0HJH for voting details on Wed. 1/17 at 8:30 PM ET pic.twitter.com/pvVQuPd2f7
— Quaker City Coffee (@QuakerCoffee) January 16, 2018
The real competition is tonight, Wednesday, when a Quaker City-made video about its origin story and mission will stream live on WeWork’s Facebook page alongside the other semifinalists. (Cofounders Christian Dennis and Bob Logue are currently in New York City for the competition.) Those who watch will then be invited to vote for which project they want to see move on to the final round.
Tune in tonight at 8:30 p.m. to help Quaker City out.
Update: Dwyer told us the day after the competition that Quaker City didn’t make the cut.
“Unfortunately, we did not crack the finals,” she wrote. “We unofficially finished 9th based on the voting screen. Although we didn’t come out on top, We Work provided us with an excellent networking event. Following the live voting segment, we received a sales request from California. Nice to know that even without the win, we were able to promote the brand!”-30-
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